| print this
FACTS ABOUT THE BIG BOOK
new edition has 612 pages, as against 400 pages in the old.
In terms of cost it is the best non-fiction buy in the country.
No other commercial publisher in America could match the
book, in size and format alone, at its retail price.
first edition runs to 100,000 words, the edition just off
the press is 168,869.
old edition contained 29 stories, about 1,800 words each,
the new edition has 37 -- 24 of them brand new -- and all
of them running to twice the length (or about 3,300 words)
of the earlier work. The new stories are more detailed and
more explicit, more revealing, and of more useful contrast
geographical spread, in the new book, is far greater: 15
cities, 10 states, two foreign countries.
vocational range is immense: buyer, industrial executive,
surgeon, banker, writer, educator, soldier, insurance agent,
advertising executive, furniture dealer, stock farmer, beautician,
charwoman, truck driver, insurance investigator, salesman,
real estate agent, promoter, accountant, sculptor, journalist,
upholsterer, organizational executive, patent expert, lawyer,
doctor, and housewife. The most numerous in this list is
the housewife -- with six stories.
are 110,000 words of absolutely new material, yet the practical,
therapeutical, and expository first 175 pages of the original
work are here intact. These pages have already gone into
the American legend as the "greatest redemptive force
of the twentieth century." And these pages will remain
there, through the full history of man's pursuit of maturity.